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Inland Valley driving School Logo Design

  • July 2, 2019
  • By Magentiv
  • Branding, Graphic Design
Inland Valley driving School Logo DesignMagentivJuly 2, 2019August 6, 2019

Inland Valley Driving School Logo

Branding Design  +   Graphic Desgin  +   Logo

Summary

Inland Valley Driving School is the first and oldest driving school in Temecula Valley. It’s family owned and operated since 1991. Having won awards and highly recommended by thousands of parents and student drivers we wanted to give them a helping boost with their brand. Inland Valley Driving School needed help not only with their brand but with their online presence as well. Magentiv joined Inland Valley Driving Scool in August 2018 and is continuing to help the brand with their marketing.

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Challenge

Inland Valley Driving School had a very generic logo. The old logo was just created with standard and was accompanied with a light drop shadow. We did not get any feedback as to what the client wanted but instead was given full creative authority to redesign their logo.

Solution

Magentiv took what they had and broke down all the elements. We started off by dissecting the name and split it in two. Inland Valley is a very symbolic part of their brand that we needed to include a valley into their logo. We wanted to keep driving school nice and legible to create that contrast between Inland Valley.  Temecula is known for it’s surrounding mountains and hills as well as its sunsets behind the mountains. We thought it would be clever to include this and well…It worked!

Results

  • An updated modern logo that can be used on any application

Logos and branding are so important. In a big part of the world, people cannot read french or english-but are great in remembering signs.

-Karl Lagerfeld

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