AC Electric
Web Design + Web Development + Responsive
Summary
Located in Southern California, AC Electric is a premier contractor for residential and commercial electrical services in the Riverside County, Orange County, and San Diego County areas. AC Electric approached Magentiv with work that would result in redesigning their website.
- AC Electric
- Electrical Contractor
- Web Design & Development
- November 5, 2019
- www.acelectricusa.com

Challenge
AC Electric’s previous website had a large hero image that covered the web browser from top to bottom. Their call to action was not enticing and their services offered seemed to be confusing.
Solution
We created web pages that helped the content breathe more and imagery wasn’t too pixelated. We also cleaned up their logo since the only file provided was a .jpg. We also set up more pages that talked about each service individually to give more emphasis.
Results
- Redesigned website
- Content is easier to digest
- Contact is made easier as all forms, phone numbers, and buttons are fillable and clickable
Designers love subtle cues, because subtlety is one of the traits of sophisticated design. But web users are generally in such a hurry that they routinely miss subtle cues.
-Steve Krug
